Product Release Library
Index
- Marketing
- Sales
- Demo
- Product
- Services
- Finance
- Documentation
- Legal
- Quality Assurance (QA)
- Support
- Training
- Implementation
Library
Internal Product Marketing Material
ID | Task Name | Origin | Status | Comment |
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Overview of Product Release (presentation) | |
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Sales launch plan | |
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Account management launch plan (ie to existing customers) | ||||
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Customer launch plan | |
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Customer / Analyst quotes | |
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Benefits of new release - business and technical | |
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Press release | |
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Case Studies | |
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ROI paper | |
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Updated Sales Presentation | |
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Partner Presentation | |
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Technical Presentation | |
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Business Datasheet | |
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Technical Datasheet | |
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Brochure - detailed | |
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Product White Paper | |
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Business thought leadership white paper | |
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Competitive Positioning | |
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Language translation for collateral | |
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Partner collateral | |
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Updated product roadmap | |
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Campaign plans with objectives and target segments | |
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External Marketing Material
ID | Task Name | Origin | Status | Comment |
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PR and Analyst Launch plan | |
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Sales
ID | Task Name | Origin | Status | Comment |
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Sales Kit | |
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Launch plan | |
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Training - How to sell | |
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Technical training - (ie for Sales Engineering) | |
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Collateral pack | |
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Campaign plans with objectives and target segments | |
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Demo
ID | Task Name | Origin | Status | Comment |
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Scenarios for demo | |
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Screen shots of demo | |
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Demo scripts | |
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Data reset scripts | |
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Canned demo for partners | |
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Product
ID | Task Name | Origin | Status | Comment |
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Product Release Checklist complete | |
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General Availability date | |
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Worked examples use of features of product | |
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Product available internally | |
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Quality plan completed | |
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Availability Matrix - 3rd party software supported | |
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Services (eg Professional Services)
ID | Task Name | Origin | Status | Comment |
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Service delivery pack | |
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Partner enablement pack | |
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Finance
ID | Task Name | Origin | Status | Comment |
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Pricing plans finalised | |
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Sales Commission plans signed off |
Documentation
ID | Task Name | Origin | Status | Comment |
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Technical documentation completed | |
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- Release notes | |
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- How to use guides | |
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- Installation / Migration guide | |
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- Reference | |
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- Online help | |
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- User manuals | |
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Known issues published | |
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Legal
ID | Task Name | Origin | Status | Comment |
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Copy lodged with escrow | |
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Standard license contract reviewed | |
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IPR - legal sign off | |
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Links to partners - legal sign off | |
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Implementation plan contracts in place | |
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Migration plan contracts in place | |
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Beta customer contracts agreed | |
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Quality Assurance (QA)
ID | Task Name | Origin | Status | Comment |
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Test plan completed and signed off | |
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Beta test plan completed | |
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Support
ID | Task Name | Origin | Status | Comment |
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Customer support sign off | |
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Support environment set up | |
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Previous release support withdrawal notice | |
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Training
ID | Task Name | Origin | Status | Comment |
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Sales training developed | |
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Technical training developed | |
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Sales team trained - how to sell | |
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Sales Engineering team trained - how to sell | |
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Partners trained - how to sell | |
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Partners trained - technical | |
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Sales Engineering team trained- technical | |
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Support team trained | |
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Professional services trained - installation | |
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Training schedule published | |
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Implementation
ID | Task Name | Origin | Status | Comment |
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Implementation - Plain vanilla implementation definition | |
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Services Estimating Tool | |
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